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Yep, Seriously: This Hugo Boss Sneaker is Made from Pineapple

Hugo Boss PineappleHugo Boss Pineapple

Tapping into the booming  and vegan movements, Hugo Boss designed a sneaker made with Piñatex, a natural-based material made from pineapple leaf fibres. The fibres are harvested as a byproduct of existing agriculture and require no extra resources to grow, resulting in farming communities receiving additional income — it’s a win-win.

Made in Italy, the sneaker’s new-age textile upper is coloured using natural plant-based dyes, with organic cotton laces and breathable cotton-linen blend lining adding to the casual vibe. Down below, the sole unit is constructed with recycled TPU, making the sneaker entirely vegan.

Dropping in four colourways, you’ll also get a fully recyclable and biodegradable box made from 100 per cent recovered fibre.

Needing that fruit fix? Select Hugo Boss retail stores and Hugoboss.com will be dropping these very soon, so keep your eyes peeled!

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