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Up Close and On-Foot: Nike's Adapt BB Showcased in New York City

Date: January 17 2019

By: Boon Mark Souphanh

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Nike hosted a swanky invite-only Adapt BB showcase at its New York City headquarters, giving attendees a detailed look at the new self-lacing basketball sneaker. Fortunately, the crew at Hypebeast have come through with an epic pictorial, giving us the best look at the game-changing baller we’ve seen yet.

Hosted by Nike’s VP of Innovation, Michael Donaghu, the event also featured Boston Celtics star Jayson Tatum discussing the Adapt BB’s ground-breaking features. Attendees were also given an opportunity to try out the Adapt BB on-foot and play with the various fit options via the FitAdapt app.

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Unfortunately, the rest of us will probably have to wait to try it out. The Nike Adapt BB releases on February 17 for All-Star Weekend via Nike.com for $350 USD. 

  • Release:

    Adapt BB (OG)

  • Style Code:

    AO2582-001

  • Date:

    Sunday , Feb 17, 2019 Save Reminder

  • Buy:

    Nike

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