Kenyan athlete Eliud Kipchoge can be considered to be the world's best marathon runner: he's got three Olympic gold medals under his belt and holds the unofficial record for the fastest ever marathon time. In the lead up to this past weekend's Berlin Marathon, Kipchoge took some time away from track practice to dip his toe into the wild world of sneaker customisation.
With the help of Nike – the athlete's official sponsor – Kipchoge worked on his own version of the Zoom VaporFly Elite. The Swoosh have done the difficult work in this custom make-up, manufacturing a VaporFly that has a slightly more flexible carbon fibre plate than is found in the consumer version. Kipchoge then injected the design with some personal touches: his initials 'EK' are printed on the shoe's medial side and the sockliner bears the names of his wife and children.