Pharrell and adidas have teamed up once again to further prove what a power couple they make. Ground-breaking design is always intersected with Williams’ own unique and iconic style, meaning the result never falls short of special.
Looking to continue that tradition, a Pharrell x adidas Hu NMD ‘Gum Pack’ will release later this year. Embodying a vision of understated flare, each pair features a simple yet effective makeup – with a colour-blocked upper, white BOOST mid-sole, and sturdy gum outsole.
Embroidered text on the upper of each shoe acts as a key design element for the silhouette, with each pair reading something different. The ‘Solar Yellow’ build bi-lingually pairs the words ‘KNOW’ and ‘SOUL’, while the pink reads ‘SUN’ and ‘CALM’.
No official release date has been confirmed yet but, as always, we’ll keep an eye out for you.