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The EQT Racing ADV Changes its Stripes

Date: December 07 2017

By: Rob Marfell

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Unlike big cats, adidas' EQT Racing ADV can change its stripes whenever it wants. Enjoying the freedom of choice, the sneaker has switched up its branding to further emphasise its allegiance. The ‘Brand with the Three Stripes’ slogan repeats on blue lace-like strips, which sub in for standard stripes on the sneaker's sides. Blue repeats on the heel counter and instep to round out the pared-back colourway.

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