The creation of a four-woman footwear collective made up of a designer, engineer, developer, and product manager, Nike’s new Air Max Dia has elevated the Swoosh’s womens lineup to never before seen heights. Straying from the pastel shades we’ve seen so far, minimal ‘Black’ and ‘White’ colourways let you dress up or down the way you want.
Modelled by UK singer-songwriter Ella Eyre, the streamlined Max marvel is lookin’ better than ever with its tapered toebox and an exaggerated stack height, which brings the unique Air unit to the fore.
The deconstructed translucent Nexkin upper means you get to flex your sock game, while a low collar and big lift add to the contemporary chicness.
Nike got you speakin’ this Dia-lect? Head to JD Sports to join the Air Max Dia conversation now.