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NPD Analyst Breaks Down 10 Bestselling Sneakers

Date: June 02 2018

By: Rob Marfell

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An NPD analyst has named the top 10 bestselling sneakers in the market, and we’re willing to be you can guess none of them. 

Looking at dollar sales alone, NPD found the most valuable models to be midweight, mainstream product. Mall shoes devoid of dad-style irony like Nike’s Tanjun and Flex Contact reign supreme, although many don’t know what they are. 

According to NPD’s numbers, adidas have slipped out of the top 10 for the first time in months, something they attribute to a renewed focus on innovation rather than mainstream models.

(Images here of the top 10 are reflective of their model, not colourway.)    

NIKE TANJUN

AIR JORDAN 11 LOW

AIR JORDAN 1 HIGH 

NIKE AIR MAX 270

NIKE AIR HUARACHE

CONVERSE ALL STAR LOW

NIKE REVOLUTION 4

AIR JORDAN 9 MID

NIKE AIR FORCE 1 LOW

NIKE FLEX CONTRACT

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