LeBron and John Elliott have whipped up a brand new model. The sneaker just appeared online with thin uppers drawing from Nike's Zoom Fly, a stitched Swoosh on the toe box and its collaborators named on the insoles.
LeBron x John Elliott Icon. 👀 First time in the [email protected] @nikelab
A post shared by JOHN ELLIOTT (@johnelliottco) on
Details are sketchy, but we do know Nike are calling it the ‘Icon’, and that it's just made an on-court appearance.
With a name like Icon and a build in tune with street style, this could be LeBron crossing over into the lifestyle sphere. It might even be the start of a post-retirement line a la the Kobe A.D. Actually, no, let’s not think about that; LeBron's gonna play forever.