In a weird (although we’re sure heavily researched) marketing move, Converse just launched a new Instagram account, @Converse_Style, as part of their 'Forever Chuck' campaign.
Angled at Chuck-wearing youngins, the account shares tips on how to style the 100-year-old shoe. Spoiler alert: you can wear Chuck Taylors with pretty much anything. Hmm, we think the reason the understated sneaker has never strayed far from being in fashion is because most of us already know it's crazy easy to wear.
Check out the feed here.