Trevor 'Trouble' Andrew is a testament to the power of persistence. The artist left behind a professional snowboarding career and turned his attention to the art world, establishing his 'GucciGhost' alias by regularly integrating Gucci's logo into his artwork. His continued use of the signature double-G branding eventually drew the attention of the fashion house, and — instead of an expected cease and desist — they established an official collaborative relationship.
Now, GucciGhost has further expanded his collaborative portfolio, linking up with Reebok to put a creative spin on the Workout Plus. The black leather cross-trainer comes covered with white doodles in the artist's signature style. GucciGhost has added some colour, by way of branding, spelling out 'REEBOK' in a rainbow of colours on the lateral sides and adding a large red 'R' on the medials.
The Trevor 'Trouble' Andrew x Reebok Workout Plus debuted through a surprise 3AM drop and is available to buy right now through Reebok's online shop and selected global stockists.