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A Closer Look At Concepts' New Balance 997.5 Colab

Date: September 07 2017

By: Rob Marfell

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Dreaming up a New Balance colourway like this would be hard for some – but for Concepts, it was a walk in the park. These 997.5s are inspired by the waterside vistas you’d enjoy while strolling along Charles River Esplanade on the way to their store. The glistening waterfront and its pastel-hulled boats inform flourishes of aqua, greys and whites that look like they're plucked from the esplanade’s pier, and notes of deep gold drawn from the locale's foliage. We recommend taking in the view in the light of day – but if you happen to jog through at night, the shoe’s 3M branding will ensure that you’re well illuminated.



The Concepts x New Balance 997.5 ‘Esplanade’ will be available from Concepts on September 8.

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