New Balance‘s 247 is a fresh face on the colab scene, having only chalked up a rodent-inspired collaboration with mita sneakers since the model’s introduction. For the 247’s next round of collaboration, the crew at Japanese imprint BEAUTY & YOUTH are channeling the past with a tonal grey colourway inspired by NB’s illustrious 99X series of runners. A mix of grey meshes and suedes unite for a truly classic rendition of the 247, with reflective 3M ‘N’ logos shining bright on the lateral and medial sides. Inside, a collage of colourful imagery subtly spells out ‘BEAUTY & YOUTH’.
The BEAUTY & YOUTH x New Balance 247 will release on June 15 through select New Balance stockists.