These days it feels like just about anyone can lock in a sneaker collaboration, so German-based Asphaltgold decided to take it up a notch: the company sweetened their colab deal with a special custom car to match their Nike Air Max 1 Ultra Flyknit iD. That’s right, buy yourself a pair of Air Max and get a free Smart BRABUS car… or is it the other way around? Whichever way you choose to look at it, with a price tag of €18,990, it’s unlikely you’ll be running out to cop.
Any sneakerhead in the market for a new ride, however, would certainly be pleased with the additional Nikes. A clean grey and black colourway punctuated with hits of yellow, we could see ourselves rolling in a pair of those.
The Asphaltgold x Smart BRABUS x Nike Air Max 1 Ultra Flyknit iD is limited to 500 pairs, but you can’t get them unless you buy a car.