UPDATE: To no surprise, the allure of these 'Highly Addictive' Diadoras brought sneakerheads out in force to satisfy their fresh-kick-cravings – commanding a campout of epic proportions and Class A resale prices from the handful of flippers that managed to get their hands on these euphoric V7000s.
If you lucked out on the Afew Store drop, then you'll still have a chance to get your fix. A wider release is on the way through select retailers, including Titolo. Unfortunately it seems like these additional pairs won't come sealed inside the creative blister inspired packaging of the Afew release – and you can expect numbers to be hideously limited – but this is one hit to the wallet that you won't regret!
UPDATE: It's time to put those cravings to rest – the Afew x Diadora V7000 'Highly Addictive' is almost here! These pharmaceutical kicks will be available first-come, first-serve through Afew's Dusseldorf store at 8am EST on April 22. A capsule collection of collaborative apparel will also be available. If you can't make the in-store release, you better make sure you lodge your prescription on Afew's website before the drop to go in the raffle draw for these limited Italian-made V7000s.
UPDATE: It's time to satisfy those cravings! Afew have hit us with the first proper images of their upcoming Diadora colab. These 'Highly Addictive' V7000s come prescribed in a medically-certified colour combination of white, peach, burgundy and mint green – with special collaborative embroidery and branding, just like the doctor ordered. In the ultimate test of mental resolve, the shoes come sealed inside a one-time-use blister pack. Pop that seal and there's no way you're passing these Italian-made kicks off as deadstock – but why would you when they look this good?
The Afew x Diadora V7000 'Highly Addictive' will release in-store on April 22, exclusively at Afew. Numbers are limited, but any remaining pairs will be put up for raffle online. Head to Afew's website for more details.
Sneaker addiction is a crippling illness. From the endlessly empty bank account, to the never-ending thirst for grails, we have all been struck by the insatiable desire for that next acquisition. If you're looking for a pair that's bound to quell your addiction, Afew's upcoming collaboration with Diadora might just have what it takes. Nicknamed the V7000 'Highly Addictive', this latest colab has been made in Italy from a combination of supple kangaroo leather and plush pigskin suede, these premium kicks are designed to give the buyer the maximum 'Sneaker High'. So far, Afew are yet to reveal the kicks in full, but they have released detailed images of the packaging, which wrap the shoes in a blister pack inside a medically-inspired box.
Numbers are strictly limited for the Afew x Diadora V7000 'Highly Addictive'. To get your hands on a pair, you will first have to enter the online raffle over at Afew's website before April 22. Once entered, you will need to be ready when the shoe's drop on April 22 to participate in the online live raffle draw. Head to Afew's website for the full details.
– Originally published March 27, 2017