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Up Close and On-Foot: Nike's Adapt BB Showcased in New York City
Release: 17 February 2019

Nike hosted a swanky invite-only Adapt BB showcase at its New York City headquarters, giving attendees a detailed look at the new self-lacing basketball sneaker. Fortunately, the crew at Hypebeast have come through with an epic pictorial, giving us the best look at the game-changing baller we’ve seen yet.

Hosted by Nike’s VP of Innovation, Michael Donaghu, the event also featured Boston Celtics star Jayson Tatum discussing the Adapt BB’s ground-breaking features. Attendees were also given an opportunity to try out the Adapt BB on-foot and play with the various fit options via the FitAdapt app.

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Unfortunately, the rest of us will probably have to wait to try it out. The Nike Adapt BB releases on February 17 for All-Star Weekend via Nike.com for $350 USD.

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