ARTICLE BY Minh Vuong
Central Saint Martins x PUMA Future Rider
Central Saint Martins x PUMA Future Rider
Central Saint Martins x PUMA Future Rider

Students from Central Saint Martins Helped Design this PUMA Colab
Release: 15 May 2020

London’s lauded arts and design college, Central Saint Martins, recently had its aspiring fashion students help PUMA design the forward-thinking Day Zero collection. Sneakers and apparel in this collaboration promote sustainable manufacturing techniques by combining undyed fabrics with environmentally friendly dyes and prints.

The Future Rider is the standout design of the lot, opting for a highly customisable triple lace system that offers endless options. Deeply coloured soles, panel stitching, and the aforementioned laces brightly contrast the blank white and grey panels for maximum effect. They’ll match every outfit, because they more or less cover every primary and secondary colour.

Out now at PUMA.

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