19.11.20ReleasesSEVENSTORESponsored
ARTICLE BY Minh Vuong
SEVENSTORE Casablanca x New Balance 327 Editorial
SEVENSTORE Casablanca x New Balance 327 Editorial
SEVENSTORE Casablanca x New Balance 327 Editorial
SEVENSTORE Casablanca x New Balance 327 Editorial
SEVENSTORE Casablanca x New Balance 327 Editorial

SEVENSTORE Recreate Movie Magic with Casablanca x New Balance 327 Drop
Release: 20 November 2020

In the heart of Liverpool’s Baltic Triangle stands SEVENSTORE, one of the United Kingdom’s premier streetwear and sneaker stores. It turns out they’re also music and movie buffs, and have used the upcoming Casablanca x New Balance 327 to capture a tidy editorial in homage to the classic 1942 film of the same name!

SEVENSTORE’s editorial offers a glamorous behind-the-scenes look at the filmmaking process, with its ‘cast’ draped in Casablanca’s luxurious threads and topped off with the new NB 327 colab. Meanwhile, this reference-within-a-reference recreates Casablanca’s most memorable scenes and lines. Can you ‘remember every detail’?

SEVENSTORE Casablanca x New Balance 327 Editorial
SEVENSTORE Casablanca x New Balance 327 Editorial
SEVENSTORE Casablanca x New Balance 327 Editorial

ICYMI, the Casablanca x New Balance 327 is a sequel to the French-Moroccan label’s collaborative sneaker debut from the beginning of this year. This perfectly pretty colab substitutes the 327’s usual nylon build for primo perforated leather, and applies tonal suede overlays atop shapely knobbly outsoles. Understated green and orange accents, plus low-key branding, create some classy kicks that’ll pass dress codes anywhere from seaside cabanas in Casablanca to the Hobo Kiosk (the pub just around the corner from SEVENSTORE HQ).

As expected, demand has already hit fever pitch for this colab. SEVENSTORE may stand as one of your best chances to cop, so make sure you’ve entered their raffle for both colourways. Sign up now before the draw closes on November 20 here. Good luck!

If you strike out, keep an eye on SF channels, where there may just be a special giveaway coming…

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