Reebok Launch ‘Cotton and Corn’ Initiative With Plant-Based NPC UK

Reebok are set to launch their ‘Cotton and Corn’ initiative with a 100% recyclable, NPC UK sneaker. Developed by the Reebok Future team, the program looks to develop plant-based sneakers underpinned by the ‘made from things that grow’ ethos.

The first drop from the initiative is a USDA-approved, woven cotton design, with a field corn derivative replacing standard petroleum-based outsoles. Castor bean oil is used for the sneaker’s insole, while the packaging features totally recycled materials.

Get your hands on Reebok’s latest project via their website.

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