Reebok Releasing Trio of Allen Iverson-Approved Questions and AnswersRelease: 7 October 2022
Basketball has always been one of Reebok’s strongest strategic plays, and the brand is leaning on that this October as they prepare to release three editions of the Answer 4, Question Mid and Question Low. Each colourway has a particular significance for its signature player, Allen Iverson, and they’re arriving imminently.
The drops begin with the Answer 4 ‘Alternate’, inspired by the alternative blue and maroon kits of the Phillies. This heritage combo translates perfectly to the period-correct model, which reprises its leather upper and zippered shroud. It will release on October 7.
Later in the month comes the Question Mid ‘Lux’, a premium remake of the debut AI signature. The ‘Lux’ concept has been visited before, but the 2022 version sees fine black suede on the uppers lit up by golden lace loops and jewel-like vector logo branding. This will drop on October 14.
Closing out October’s releases (for now) is the Question Low ‘Patent’, featuring its iconic toe cap rendered in shiny black patent leather. It’s pretty clear that this edition, set against white leather, mesh uppers and ice blue soles, is steeped in mid-1990s basketball lore. They’ll be available from October 21.