PUMA Rides a New Wave with LQD CELL Technology

Release: 17 May 2019

PUMA continue to push the boundaries with their latest performance/lifestyle fusion creation: the LQD CELL Origin.

Ushering in a new era for iconic CELL technology, the LQD CELL Origin’s sole features hexagonal cells combined with ProFoam, designed to deliver both comfort and stability. Yellow and blue accents decorate a white base, creating a vibrant colourway that harks back to the CELL’s 90s heritage. Meanwhile, the raised heel collar and tongue deliver an aggressive aesthetic unlike anything else in the Big Cat’s lineup.