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Official Look: Awake NY Colab with Reebok Classic

Hot on the heels of footwear collaborations with ASICS and Timberland, New York brand Awake NY have officially announced their new collection with Reebok Classic.

First teased on Awake NY founder Angelo Baque’s Instagram back in October, the full capsule has been revealed, including two iconic sneaker silhouettes alongside dual-branded hockey jerseys and tracksuits.

The Awake NY x Reebok Workout Lo Plus comes in a choice of two colourways: a pale grey featuring a vivid yellow midsole and bright blue accents, plus a mostly black pair with white accents. A large ‘Awake NY’ logo adorns the side wall of the shoe, with smaller versions also appearing on the tongue label and footbed.

Joining the Workout Lo Plus is a single rendition of the groundbreaking Instapump Fury sneaker. Combining the colours from each of the former shoes, the Instapump Fury features a vivid yellow cage and midsole, with bright blue accents and a black mesh body. The placement of the Awake NY branding on top of Reebok’s logo on the heel makes for a nice finishing touch.

Reebok aficionados looking to add these to their collection should look out for the initial drop at Awake NY on March 13, with a wider global release at Reebok on March 20.

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