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Nike Get Tech With SB Bruin Hyperfeel

Nike SB's newest skate shoe is poppin', no doubt about it. The slim, squared-off silhouette is enough for starters, but the troika of 'Summit White' across buttery suede, black branding, and a crisp white midsole bring this SB Bruin Hyperfeel into a pedigree of its own. The shoe shares the tactile ambitions of the last Koston, with Hyperfeel technology poised to offer skaters better board feel and, of course, Nike haven't gone the easy way about it. Not since a clandestine James Bond message have we heard of something so tech being made with the purpose of being actively destroyed. We'd explain it all, but we figure just looking at the buzz-words Nike used to describe the shoe would give you a better idea. Here are a few:

  • Drop in Polyurethane sock liner

  • Responsive cushioning

  • Incorporated modern performance technology

  • Anatomical upper construction

  • Hyperscreened overlays

  • Zoned durability

  • Zero distraction performance

  • Articulated grooves

  • Flexible rubber outsole

  • Multi-directionally applied herringbone pattern

  • Flex grooves and sidewall texture

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