Dirty Deeds: Nike’s Filthy Air Force 1 ‘Dirty Triple White’ Cleans Up Nice

latest .SWOOSH creation is getting messy – and that’s exactly the point. Meet the Low ‘Dirty Triple White’, a scuffed-up sneaker that’s hiding a squeaky clean secret underneath.

At first glance it looks like someone’s been stomping around Coachella, with every inch dirtied up and worn-in. But peel back (or scrub away) that grimy top layer, and you’ll find a crisp, white leather upper underneath. Nike even throws in a toothbrush to help you speed up the transformation, just in case patience isn’t your strong suit.

This is just one of two pairs in the new .SWOOSH capsule. The second ‘Triple Black’ Air Force 1, first surfaced via official images back in January. It’s cloaked in black from top to bottom, and likely features the same wear-away treatment – toothbrush included.

This is all part of .SWOOSH doing what it does best – blending physical drops with storytelling and digital culture. Since launching in late 2022, Nike’s Web3-powered .SWOOSH platform has cooked up everything from virtual collectibles to crowd-designed Air Force 1s. Their ‘This Is Not a JPEG’ pack poked fun at NFT hype, while the brought video game culture to a classic silhouette.

There’s no word yet on an international release, but those keen to get their soles dirty-clean can try their luck on SNKRS US or hunt down a plug with international shipping. Set to drop May 7, this not-so-pristine pair will set you back $130.

For more on digital sneaker culture, make sure to check out our on artificial intelligence and footwear design.