Purple Reign: New Balance's Latest 991v2 Hits the 'Sphere

The continues its steady rise overseas, much as the has stateside. While the latter has become a mainstay within the Boston brand's lineup, the 991v2 Made in UK has become renowned for its selection of bold, refreshed iterations, the latest being this 'Dusk' and 'Purple Sage' colourway.

True to form, the latest 991v2 sticks to a straightforward, wearable aesthetic. Premium pigskin suede and materials form the backbone of the upper, finished in a rich, royal tone complemented by an off-white rear midsole. In celebration of its exclusivity, – now the sole US retailer of the New Balance 991v2 'Dusk' from the 'Grounded Pastels' pack – is hosting a tailgate event at its Baton Rouge, store. The raffle for the drop is live on Sneaker Politics’ website, with any remaining units set to become available on September 13.

For context, the New Balance 991v2 'Purple Sage' first appeared in the brand's Made in UK Fall/Winter 2025 lookbook, surrounded by tea cups and wild foxes, alongside a few other standout colourways – all crafted at Flimby, where the brand have been perfecting premium materials and handmade models for over 40 years.

Again, the New Balance 991v2 'Purple Sage' will be available post-raffle via Sneaker Politics on September 13. Keep it locked to Sneaker Freaker for news on a wider drop.

Peep Sneaker Freaker's  Release Calendar to stay updated on all the latest releases!