The New Balance 574 Core Sets the green leaf standard in Footwear
New Balance are launching their sustainability initiative in footwear, its green leaf standard, which will bring change to the way that a number of their major franchise products are made. As a serious sign of their commitment, the 574 Core re-ups the best-seller’s classic colours with an eco edge beneath the surface. With the brand’s signature grey, plus favourites in white, navy and burgundy on offer, here’s why this is the ‘greenest grey has ever been’.
At first sight, it looks like nothing has changed at all – and that’s exactly the point. Besides a green leaf standard hangtag included with the shoes, these 574s are visually identical to previous versions. However, the material composition is now altered with an upper made of 50 per cent or more recycled content and leather that supports more responsible manufacturing through the leather working group. The outsole material also contains 5 per cent recycled content.
Meanwhile, not visible to the naked eye, the durable rubber outsoles now have five per cent rubber waste in the mix. However, perhaps the most impressive part of all is that there’s sugarcane in the midsoles. How? Some fancy sneaker chemistry over at NB. Cool? Most definitely!
The 574 Core kicks off New Balance's green leaf standard applying to footwear, which will eventually grow into more of the range. Learn more about the brand’s green leaf standard here.
Shop the 574 Core directly from New Balance today.