12.02.18ReleasesAir Jordan 4Jordan Brand
ARTICLE BY RM
Kylie Jenner Spotted in New Air Jordan 4s
Turns out that Kylie Jenner isn’t as fierce a PUMA supporter as once thought. She’s been spotted wearing (and maybe even debuting) new Jordans.
Paparazzi shots show Jenner wearing previously unseen Air Jordan 4s with grey with red accents on the heel.
The change in allegiance could come from Travis Scott’s ardent support of Nike. He rapped ‘Nike boys, we don’t do three strikes’ on Ghostface Killers and gifted his and Jenner's newborn a pair of unreleased baby Jays.
This could also signal Jordan Brand's shift in marketing focus from performance athletes to influencers. If not, we’re sure they’ll earn big money from it anyway!