Justin Timberlake Unveils Jordan 3 Colab at Super Bowl
Justin Timberlake performed at the 52nd Super Bowl wearing a very special Air Jordan 3.
The sneaker is a limited ‘JTH’ edition that Timberlake designed with Tinker Hatfield, and is the first in a series of Jays to take inspiration from JT’s Man of the Woods album.
We’re not seeing a direct link to the album, given the sneaker doesn’t stray far from the traditional ‘White Cement’ colourway, but the shoe does break ground in its use of branding. Like the ‘Tinker’ 3s revealed last weekend, this Jay wears a Swoosh on its midsection, which, from JT’s photo, looks to have 3M detailing.
The sneaker reportedly dropped (and sold out) on SNKRS moments after the performance, but Nike confirm that pairs will be available during select stops of Timberlake’s North America tour.