Hoka Built This Sneaker to Beat World RecordsRelease: 15 May 2019
The initiative sets out to beat the world record times for running 100km. (That’s 62137.1 miles for the metrically challenged.) The current world records of 6:09.14 for men and 6:33:11 for women stand to fall on May 4, when a host of Hoka athletes lace up in the Carbon X model and get to work. To help them reach their goal, the sneaker sports Hoka’s Metarocker sole tech, underpinned by a carbon fibre plate.
Whether you plan on getting up a sweat or not, you’ll be able to grab the Hoka Carbon X on May 15.