Release Date: When You Can’t Resell These Air Jordan 1s

Jordan Brand are about to play a double-bluff in sneaker form. This Air Jordan 1 duo dares the market to not increase the release’s value by declaring they are ‘Not For Resale’. Because no one wants to do what they’re told, heels embroidered with ‘No Photos’ and toes that ask you to crease them are destined to be ignored.

You can grab both the yellow and red colourways in December and do whatever the hell you want with them.

Images via Sneaker News.