ARTICLE BY Adam Jane
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BAIT X PUMA BOG Sock (Chalk)

BAIT looked to one of England’s natural wonders to inspire their latest colab with PUMA, and the result is a truly awe-inspiring design. The BOG Sock ‘Chalk’ takes its off-white palette and material texture from The Needles, a natural rock formation of chalk stacks located just off the Isle of Wight. The stones' properties of grit and powder have been translated with different grades of suede and nubuck, while the debossed branding remains simple so as not to distract from the uninterrupted tonal treatment.



The BAIT x PUMA BOG Sock ‘Chalk’ will be available on August 12 from BAIT stores, as well as online via a raffle.

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