ARTICLE BY M.W.
Adidas Ultra Boost Laceless Atr Alphabounce Beyond Undye Pack
Adidas Ultra Boost Laceless Atr Alphabounce Beyond Undye Pack
Adidas Ultra Boost Laceless Atr Alphabounce Beyond Undye Pack

adidas Serve Up Raw Runners With the 'Undye' Pack

In this world of overt colourways and complex patterns, sometimes the best way to stand out is to do less. B

reaking from convention, adidas have unveiled four road-ready runners that embrace minimalism in its purest form. The UltraBOOST Laceless, UltraBOOST X, AlphaBOUNCE Beyond and UltraBOOST All Terrain have been stripped back and presented in their 'natural' state – forgoing the usual coloured dyes for a uniquely raw appearance. Beyond aesthetics, adidas claim the manufacturing process is low impact and uses less water than standard production methods.

The adidas Running 'Undye' pack will release on February 10 through the adidas online store and selected stockists.

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