26 May 2025

Releases Nike

Hyein Seo x Nike Ava Rover Colab Kickstarts Hyped New Model

Hyein Seo x Nike Ava Rover grey sneakers on stone and wood floor
Via: @descapes

The newly revealed is a gorpcore bro’s dream, and as frequently does, the shoe's first unveiling comes with a collaboration. South Korean-born, Belgium-trained designer Hyein Seo has been tapped to generate hype around the new silhouette, in her first colab with the Swoosh. The partnership continues Nike's efforts to maintain a presence in the South Korean sneaker scene, which has recently included the and the soon-to-land . The Hyein Seo x Nike Ava Rover is up next.

Though not much is known about the collaboration at this time, the techy and edgy aesthetic of Seo’s garments fits the Ava Rover's energy – and leaked images show off a deep, purple-grey upper with a black midsole. Seo’s take finds itself as an / hybrid, in a sleek and monochromatic design which well suits the futuristic, fashion-forward silhouette.

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No official announcement has been made, but the Hyein Seo x Nike Ava Rover is expected to precede the run of the model's inline colourways dropping later this year – so expect a release in the coming months. Keep it locked to Sneaker Freaker for all the updates!

26 May 2025

Releases Nike

For first-looks, up-to-date sneaker buying info, industry news and deep-dive features sign up to our mailing list!