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21 May 2014

Industry News

The Story Behind The Unlikeliest Of Sneaker Deals

Thumb Matt Bonner Signed To Adidas
Matt Bonner Signed To Adidas 1
Matt Bonner Signed To Adidas 2

Matt Bonner has been guarding the bench for years, but there's no shame in that – he does it better than you and he probably has more NBA championship rings than you too. He's also got a sense of humour, and after running out of shoes to play in a few months ago he put himself out to market and asked for sneakers. He didn't really care where they were coming from, he just didn't want to pay for them. Adidas responded and laced him up in some Crazy 8s and he rewarded them by scoring some court time wearing 'em in a couple of big games. ESPN chatted with Bonner to recap how it all came together, and it's an entertaining quick read, go here to check it out.

21 May 2014

Industry News

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