Cart is empty

Go to SF Shop

Victor Cruz Curates 50 Years of Nike Heat in Sotheby’s ‘Fifty’ Auction

Sotheby's Fifty Nike Auction Air Jordan 1 1985 Player Sample
Sotheby's Fifty Nike Auction Fragment Air Jordan 1 F&F
Sotheby's Fifty Nike Auction Off-White Air Jordan 1 The Ten
Sotheby's Fifty Nike Auction Air Jordan 3 Nipsey Hussle
Sotheby's Fifty Nike Auction Bill Bowerman Handmade Track Spike
Sotheby's Fifty Nike Auction Louis Vuitton Nike Air Force 1
Sotheby's Fifty Nike Auction Nike SB Dunk Low Paris Sample
Sotheby's Fifty Nike Auction Nike SB Dunk High What The Doernbecher

Sotheby’s are auctioning over 100 select Nike sneakers from the past 50 years in a collection titled ‘Fifty’, which has in part been curated by NFL Super Bowl champion and sneakerhead Victor Cruz. While he has selected some modern hype, the lots also include some important historic pairs.

A classic example of that hype is the Off-White x Air Jordan 1 from ‘The Ten’, which Sotheby’s are expecting to fetch anywhere from $10–20,000. However, that’s just the tip of the iceberg for prices. The other end of the scale sees Louis Vuitton x Nike Air Force 1s reaching up to $200k, while pairs like the F&F Fragment x Air Jordan 1, Nipsey Hussle x Air Jordan 3, and Nike SB Dunk High ‘Doernbecher’ sample are priced from $12–40,000.

The historic pieces beyond Cruz’s picks include a 1985 pair of Air Jordan 1 player samples made for and signed by Michael Jordan, which could also reach $200k – but don’t be surprised if they go for more. There’s also a sample version of the Nike SB Dunk Low ‘Paris’ – one of the rarest Dunks ever – that could hit $95k. Most interestingly, there’s a pair of track spikes, hand-made by Nike co-founder Bill Bowerman in the 1960s, that was essentially a seed for the brand’s future. They may also break the $200k mark.

The Sotheby’s ‘Fifty’ auction will run from November 29 to December 13, and some lots will be on display during Sotheby’s Luxury Week Exhibitions in New York, starting November 30.

Subscribe to our Newsletter