Solebox X adidas Sneaker.Tv Launch Images
Leave it to the kooky German's to come up with a blazing concept to trigger excitement in an upcoming sneaker release. The crazy cats at stirred up a biker buzz with the help of a gaggle of riders in all shapes and forms to do a tour de Berlin, hyping up the release of adidas shoe. With handle bar moustaches super-glued in place and jelly bellies tucked and stuffed into Lycra shorts, the fellas hit the streets repping the Solebox x adidas Zeitfrei a week before its May 29th release. To find out more about the project, read our with Eugene Kan who has collaborated with Solebox and adidas to create 'The Complete Ride'.