19.05.22NewsSneaker LABSponsored
ARTICLE BY Minh Vuong
Sneaker LAB New Balance APAC Partnership
Sneaker LAB New Balance APAC Partnership
Sneaker LAB New Balance APAC Partnership
Sneaker LAB New Balance APAC Partnership
Sneaker LAB New Balance APAC Partnership
Sneaker LAB New Balance APAC Partnership

This Sneaker LAB and New Balance Partnership Keeps Kicks Extra Clean

Sneaker LAB have inked a major deal with New Balance to supply their stores in the Asia Pacific region with a complete range of shoe care.

While Sneaker LAB’s scientifically developed and ecologically-minded products are already available in over 60 countries globally, they’re keeping kicks extra clean over in the APAC. New Balance stores in Australia, Japan, Singapore, Hong Kong, and Taiwan will provide everything from specialised sprays (propellant free, of course), premium brushes and quick wipes to ensure that every model from 990s to 327s stay fresh 24/7. Of course, NB locations in Sneaker LAB’s home base of South Africa will also carry the full complement.

Sneakerheads looking to treat their shoes to some extra TLC can also visit the New Balance Harajuku flagship store in Tokyo, where Sneaker LAB have set up a special Sneaker Laundry. After some on-the-spot detailing, those spick and span shoes will be ready for all of your on-foot shots!

As one of the leading footwear companies focused on quality design, production – and importantly, sustainability, New Balance weren’t going to choose just any shoe care company to partner with on a whim. Sneaker LAB’s ‘Clean. Care. Protect.’ ethos meets NB’s aftercare needs, thanks to their unique biological cleaning agent and Green Tag certification that will help shoes last longer, and in turn be better for the environment.

Sneaker LAB is flying through New Balance APAC doors right now, so pick some up on your next visit!

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