ARTICLE BY Boon Mark Souphanh
Joe Freshgoods x New Balance 990v3 'Outside Clothes'
Joe Freshgoods x New Balance 990v3 'Outside Clothes'
Joe Freshgoods x New Balance 990v3 'Outside Clothes' rear

Release Info: Joe Freshgoods x New Balance 990v3 ‘Outside Clothes’ Drops This Week

First revealed via an exclusive preview in Sneaker Freaker Issue 45, the latest project from Chicagos very own Joe Freshgoods will be the heartfelt New Balance 990v3 ‘Outside Clothes’. The much-talked-about follow-up to the ‘No Emotions Are Emotions’ project from 2020, this latest collaborative colourway is a deeply personal Joe Freshgoods narrative, sourced straight outta the late 90s.

‘The name is “Outside Clothes”. It’s super deep for certain people,’ explained Joe in our exclusive Issue 45 interview. ‘My mom used to tell me, “You smell like outside!” or “Don’t get on the bed with your outside clothes!” That was a thing growing up. I wanted to focus on what city life was like in the late 90s in urban areas.’

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Sneaker Freaker joe freshgoods new balance issue 45
Sneaker Freaker joe freshgoods new balance issue 45

Made in the USA, each pair will come dressed in blue mesh with brown suede overlays, with an added kick provided by the bright green accents and playful Freshgoods features. Quirky features include ‘Outside Clothes’ and JFG embroidery alongside traditional New Balance branding, and Made for Us printed towards the ankle collar. One things for sure: the design is distinctly Joe!

Ahead of the release of the Joe Freshgoods x New Balance 990v3 ‘Outside Clothes’, be sure to grab your copy of Sneaker Freaker Issue 45 via the SF Shop or select stockists worldwide!

As always, Joe Freshgoods is keeping it close to home, confirming the New Balance 990v3 ‘Outside Clothes’ will release on August 5 exclusively in Chicago.

Now ReadingRelease Info: Joe Freshgoods x New Balance 990v3 ‘Outside Clothes’ Drops This Week

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