Nike Tech Pack Studio Launch (Melbourne)
Celebrating the anniversary of Nike's innovative Tech Pack apparel range for 2014, and coinciding with the Melbourne Spring Fashion Week, Nike today officially launched the Tech Pack Studio in Melbourne. Opening its doors from September 1, 2014, the custom designed pop-up space in Collins Street will run for two weeks for Melburnians, boasting a range of free compelling events including styling sessions, workshops and elevated training events with Nike athletes. Alongside this string of events, the Nike Tech Pack Studio has also been fitted out with its very own café and retail space.
SNKR FRKR was fortunate enough to get an exclusive live look at the pop up today before it fully opened to the public, and hot-diggity damn it did not disappoint. A space that has to be seen to truly appreciate, hit the flyer for all the details and make sure to get yourselves down there to check it all out!