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Nike Announce Retirement of Self-Lacing Adapt Technology

Nike Adapt
Via Nike
Nike Adapt Huarache
Via Nike
Air Jordan 11 Adapt
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If you’ve been loving your Adapt sneakers and the accompanying app, we’ve got some bad news for you: Nike have announced that they will soon be retiring the self-lacing technology.

In a statement released by the brand via their online FAQ page, they’ve stated that they will no longer be producing self-lacing Adapt shoes in the future and that the Adapt App first released in 2019 will be removed from the Apple and Android app stores on August 6, 2024.

This marks the end of an era for Nike’s self-lacing technology, which began as a science-fiction pipe dream with the design of the by for Back to the Future Part II in 1989. The once-fictional Nike MAG became a reality when Nike released the shoe in 2011 via eBay auctions to benefit the Michael J. Fox Foundation, but sans power laces. Not stopping there, Nike’s famed Innovation Kitchen led by Hatfield and Tiffany Beers made the in 2016.

Nike continued to perfect the self-lacing technology, releasing the in 2016. As the brand evolved the tech, the Adapt category brought power laces to performance models, beginning with the for basketball in 2019, then later releasing Adapt models for running and training, and even an .

Although the Adapt technology was remarkable, it was hard for average consumers to take advantage of self-lacing sneakers due to the higher price tags for the footwear: the Adapt 1.0 came with a hefty price tag of $720 and the Adapt BB was $350.

The Adapt App won’t be available after August and there will be no future Adapt releases, but those that who do currently have pairs of Adapt sneakers will still be able to control them manually. You can read the full statement on the phasing out of Adapt in Nike’s FAQ page here.

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