ARTICLE BY Boon Mark Souphanh
Via @west.coast.streetwear
Via @west.coast.streetwear
Via @west.coast.streetwear
Via @west.coast.streetwear
Via @west.coast.streetwear
Via @west.coast.streetwear

Nike Executive Steps Down Following Ties to Resale Business

Nike’s vice president and general manager of North America, Ann Hebert, has resigned from her position following reports linking her to her son’s reseller business.

Originally reported by Bloomberg Businessweek, it was revealed that Hebert’s son, Joe Hebert, had used a credit card in her name to purchase sneakers for his resell company, West Coast Streetwear. The report said he made over $132,000 worth of purchases on the credit card, using bots to cop sought-after drops, before listing them for sale on the secondary market.

Many of you will recall the story of multiple pairs of Nike Air Mags being found in an abandoned storage unit back in early 2020. The individual who made the discovery? You guessed it: Joe Hebert. Despite the recent reports, Joe insists he had never received inside information from his mother while she was at Nike.

The company have announced that Ann Hebert’s resignation is effective immediately, with plans to announce a new head for the region in the coming days. She worked at Nike for 25 years.

The news comes just days after a reselling controversy marred the release of the Trophy Room x Air Jordan 1.

Both Ann and Joe Hebert are yet to make a public comment on the controversy.

We’ll be sure to bring you more info as it comes to light.

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