Nike LeBron James 'rise' Commercial

Nike Basketball hits us with yet another captivating commercial, this time daring LeBron James to 'Rise'. The spot sees the King standing up face to face with all of the criticism he's been bombarded with recently and soaring high above it. Keep your eyes peeled for the hot new LeBron VIII and even a sly Don Johnson cameo (that's right... LBJ is kickin' it Miami Vice style!) Via HB.