Nike Hover Machine

To mark the launch of Nike's Air Attack range in Argentina, ad agency Castro has created a unique installation that allows passers by to levitate a pair of Air Max by merely blowing into a computer microphone. You can even have a go from your own PC... swing by the NikeAirShow.com website to have a crack. As we've seen recently, the self-lacing McFlys may not be all that far away... could Hoverboards be next?

Nike + Castro: Nike Air Live Show_ english from Castro Innovation on Vimeo.