ARTICLE BY Boon Mark Souphanh
The Runaway Pub 1550665801
The Runaway Pub 1550665801
The Runaway Pub 1550665801

New Balance Opens 'The Runaway' Pub in London for Runners

Looking for an ice-cold beer after a long run? New Balance have got you covered. The Runaway is NB's new pub located in London, catering to the pint-loving pavement pounders.

A collaborative venture with fitness app Strava, the Runaway lets patrons pay for their drinks with the miles they’ve clocked up on a ‘Runaway Card’. The card’s currency can be earned via four different challenges available to app users from February to April, including logging 13 miles to a full 10,000. Two beers each for you and a friend will be awarded for 50 per cent completion of each challenge, with three beers on offer for those who complete challenges in full.

The Runaway won’t just house a regular pub, with a gym and weight training area set to accompany the obligatory bar.

Londoners can hit up The Runaway at 64-68 Charring Cross Road right now, with miles redeemable from February 24 onwards. More info here.

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