Like Supreme before him, Kanye West is injecting much-needed hype into the press. To celebrate the ‘Triple White’ BOOST 350s, the largest Yeezy release yet, 'Ye has taken out ads across America that say ‘we love’ in different languages.
Stateside newspapers for Friday, September 21 are yet to rollout, but confirmation that Kanye has taken out ads comes by way of the New York Post, whose Instagram teased their cover wrap.
It's not clear if demand will reach the same heights as Supreme New York Post cover, but there will undoubtedly be diehard Yeezy fans trying to collect them all. If you're one of them, see all the covers above and scheme on making them your own.