Jordan Brand Officially Announce the Air Jordan 37

After numerous leaks and rumours, Jordan Brand have finally revealed the Air Jordan 37!

Revolving around the three stages of jumping – crash, load, and launch – the AJ37 utilises a TPU mold encasing Formula 23 foam, the newest flagship foam from the Jordan Brand (also used in the new Jordan Luka 1). A carbon fibre midfoot shank returns for the first time since the AJ32, while the popular Zoom Air strobel unit is again installed for snappy responsiveness.

In terms of the uppers, Jordan Brand have opted for a Lenoweave that uses a yarn dubbed Arkema, a monofilament variety that boasts both strong and pliable properties. The Lenoweave pattern is actually inspired by the infallible Air Jordan 7, as well as the hand-shaped craftsmanship of West African basket weaving. The layered structure also takes cues from the cult favourite OG Flight Huarache.​

Expect the Air Jordan 37 to make a big splash on the NBA hardwood this year, with the previous iteration proving hugely popular among the Jumpman’s star roster including Jayson Tatum and Luka Dončić.

Look for the Air Jordan 37 to debut in its ‘Beyond Borders’ colourway in September. The ‘Hare’ colourway will follow towards the end of the year.

In the meantime, make sure to check out the biggest surprise sneaker hits of 2022 (so far).