31 Oct 2018

Industry News

Is Colin Kaepernick Getting His Own Sneaker?

Colin Kaepernick Sneaker
Colin Kaepernick Nike Just Do It 1
Colin Kaepernick Nike Just Do It 2
Colin Kaepernick Nike Just Do It 3

There’s not many public figures inspiring the kind of vehement rhetoric that Colin Kaepernick is at the moment. His recent linkup with  for the  ignited support from artists and athletes, triggered the POTUS, and even had people lighting up their Nikes.

Still, the support of Kaepernick didn't put a dent in Nike's stocks, in fact,

Nike’s now continuing their backing of Colin Kaepernick, with a long sleeve tee appearing on their website today. Retailing for $50, the apparel runs football-like letterform across the shoulders, with Nike’s new slogan printed on the sleeve: ‘Believe in something, even if it means sacrificing everything’.

LeBron James was first seen wearing the long sleeve at the Staples Center on October 4.

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Will Nike follow up with a series of sneakers for Kaepernick? With apparel, advertisements and ongoing contractual support already sorted, it seems like Nike is keen to keep Kaepernick in the spotlight. A sneaker colab seems like a very strong possibility …

Image via.

31 Oct 2018

Industry News

For first-looks, up-to-date sneaker buying info, industry news and deep-dive features sign up to our mailing list!