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17 Nov 2008

Industry News

Fsf - Small Sizes Petition

Fsf Small Sizes Petition 1

Lori from Female Sneaker Fiend continues her quest to get companies to recognise the need for dope sneakers in smaller sizes, and stays true to her mission to make footwear brands stand up and take notice with her petition. As she says 'De la souls? Stussy 25th Anniversary? Sole Collector event colorways? As if these sneakers aren't hard enough to find, how about finding them in a size 5? Why is it that the hottest sneakers, the most fashionable and creative, are coming out only in men's sizes? Why is it that anyone under a men's US7 is considered a 'youth'? Women are sneaker enthusiasts just like their male counter-parts, and it's unfair to us that the hottest new sneakers don't size down small enough. We hunt just as hard as the men, we wait in lines that are just as long, we pay just as much money, and yet more often than not many of us end up disappointed because companies don't size small enough and disregard catering to women when limited editions come out. As if that isn't bad enough, some of the nicest boutiques don't even carry the smaller sizes, even when they're made!

Not all women who love sneakers are tag-alongs for their boyfriends. We should be able to have the same opportunity to collect and purchase sneakers just like men. We all want the perfect kicks to add to our collection. We all want the same chances to expand our collections. Instead it's a struggle to stand on our own as we travel from shop to shop and drop money into an industry that obviously does not bother to notice our growing numbers.

We who sign this petition want all the major sneaker brands to carry their most popular and most exclusive products in smaller sizes. We are not 'youth', we are grown women with killer sneaker collections. We can and will buy all the hottest stuff if it's in our size.'

What you waiting for? Hit the petition link above and let your voice be heard!

17 Nov 2008

Industry News

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