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Former Nike Vice President Takes Control of Reebok Classics

Nike ReebokNike Reebok

Former vice president of Global Basketball Footwear, Kelly Hibler, has switched sides, signing with as the new general manager of their Classics division.

In her new role, Hibler will be in charge of the unit's overall strategy, from product creation and marketing right through to merchandising and channel segmentation.

Prior to her departure from Nike, Hibler built up an impressive 28 years of experience at the Swoosh, serving in a variety of different roles. Her veteran status in the industry should prove a valuable acquisition for the 'Bok.

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