ARTICLE BY S.F.
Can Nike Take Kevin Durant's Shoes To The Next Level?
Kevin Durant has got green thumbs but it ain't from growing plants, it's from counting all that cash. After Nike have made such a massive investment in The Servant, they're gonna wanna see a big return, so the challenge is in Team Swoosh's green thumbs and fingers now – how can they grow the KD line? Champs Sports have got some ideas, check out their analysis on what Nike can do here. And yeah, ditching that servant nickname is indeed a good place to start.