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10 Sep 2011

Industry News

adidas Slvr A/W11 T-Shirt Series

Dan Lissvik Slvr 1Dan Lissvik Slvr 1
Pietsch Lim Slvr 1
Edward Enninful Slvr 1
Golden Filter Slvr 1
Joerg Koch Slvr 1
La Boca Slvr 1

Adidas SLVR continue to make waves with their cutting edge designs, this time releasing a seven-part 'T-Shirt Series' with some of Europe's local fashion and music talent. The list includes Aussie/German duo Georgina Lim and Stefan Pietsch plus UK musicians La Boca to name a few (check the entire list below). While the musicians cop a black canvas to work with, the fashionistas take on the white blank tee for their reinterpretation. Look for these in SLVR and adidas stores now.

FASHION GROUP

Georgina Lim, Stefan Pietsch / Pietsch Lim AD & Design / Munich, New York, Melbourne
PietschLim is a German / Australian Art Direction duo consisting of Stefan Pietsch and Georgina Lim. Founded in 2004, the team has since worked internationally for a mix of premium lifestyle and fashion brands. PietschLim's work is informed by an understanding of art and contemporary culture combined with a strong visual aesthetic, sharing a passion for bold and engaging image making.

Jörg Koch / 032c Workshop / Berlin, Germany
Jörg Koch is founder and editor-in-chief of 032c, a bi-annual contemporary culture magazine at
the intersections of fashion and art. 032c invites leading and emerging creatives to collaborate on mono-thematic issues. The magazine is internationally distributed to selected art bookstores, fashion boutiques and newsstands. Jörg Koch is owner of the 032c Workshop, an exhibition space in Berlin.

Edward Enninful / London, UK
Edward Enninful is a well known stylist and fashion director of W magazine. Edward contributes to numerous international fashion magazines such as American, Italian and L'uomo Vogue. He has worked with a range of acclaimed fashion photographers which includes Paolo Roversi, Craig McDean and Steven Meisel.

Wang Yiyang / ZUCZUG / Shanghai, China
Designer Wang Yiyang founded his label ZUCZUG in 2002. It offers unique, modern and comfortable clothing that allow women to express their style and individuality. ZUCZUG has retail stores in major Chinese cities like Shanghai, Hangzhou, Wuhan, and Hong Kong. The brand is also distributed internationally to Japan, Singapore, France, Belgium, and other countries.

MUSIC GROUP

Dan Lissvik / Gothenburg, Sweden
Dan Lissvik is founder of a record label called Information and also one of the guys behind the mega hyped kraut rock band Studio. Besides this he's releasing music under his own name and another music project called The Crêpes. He also does all the artwork for the different record sleeves for his own projects and a bunch of other bands.

Scot Bendall / La Boca / London, UK
La Boca is an independent design circus specializing in art & design for the film, music and fashion industries. Their work ranges from limited edition vinyl record sleeves to full sc ale media campaigns. Their twisted touch has left its indelible mark on projects for a wide range of international clients.

Penelope Trappes, Stephen Hindman/ The Golden Filter / New York, USA
The electronic duo The Golden Filter is a leading light in the reappearance of disco, and the flashback to New York hedonism of the late 70s. They are strongly influenced by art, fashion and photography.

10 Sep 2011

Industry News

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